Our journey

Since 2014, we’ve been guiding teams through the craft of Software Product Management — helping them design, build, and scale digital products with confidence. Over the years, we’ve refined proven methodologies that not only empower others but now also shape the way we build and grow our own ventures.

2015

Xablu B.V. founded

Xablu B.V. is incorporated in the Netherlands (Hengelo), establishing by Henk Kok

2016

Becomes Xamarin Premier Consulting Partner

Xablu attains official “Xamarin Premier Consulting Partner” status, underscoring its 100% Xamarin focus.

2017

Xamarin Partner Summit (Amsterdam)

Xablu participates in the Xamarin Partner Summit in Amsterdam, reflecting its active role in the partner ecosystem.

2017

Visual Studio 2017 launch events + VS extension demo

On March 7, Xablu hosts simultaneous VS2017 launch watch events (Amsterdam, Eindhoven, Hengelo, Luxembourg) and presents a new MvvmCross-based Xamarin VS extension.

2017

Hosts MvvmCross & Xamarin HackDay (Amsterdam)

Xablu organizes a HackDay at TOBACCO Theater on Sept 2 with support from the .NET Foundation and Microsoft.

2019

Trains UPS developers (New Jersey)

Xablu delivers an intensive, week-long Xamarin course to a full class at the UPS Innovation Center in New Jersey.

2019

North America training partnership

Xablu signs a partnership with Web Age Solutions (Toronto) to provide multi-day Xamarin courses across Canada and the United States.

2019

Healthcare training for Philips VitalHealth

Xablu runs a dedicated Xamarin training program for Philips VitalHealth’s development team.

2023

Transition guidance: Xamarin → .NET MAUI

Xablu publishes guidance on moving from Xamarin to .NET MAUI, highlighting its migration expertise.

2024

Arjan ten Buuren joins as Managing Partner

Arjan ten Buuren joins Xablu as Managing Partner, strengthening the company’s leadership and growth focus.

2024

Emphasis on investment-aligned software ops​

Xablu articulates an approach to tie software work to measurable outcomes and ROI in a strategy article.​

2025

Xablu Venture Studio B.V. incorporated​

Xablu articulates an approach to tie software work to measurable outcomes and ROI in a strategy article.

2025

Arjan Oude Kotte joins as Non-Executive Director (Xablu Venture Studio)

Arjan Oude Kotte is appointed Non-Executive Director of Xablu Venture Studio, adding board-level guidance and oversight as the studio scales.

2025

Fund initiative

Xablu will launch the Xablu Venture Fund in 2025, backing ventures emerging from Xablu Venture Studio.